In 2008, the Rundle Mall Management Authority (RMMA) was formed as a semi-autonomous subsidiary of Adelaide City Council, creating a proactive strategic management group driven by the private business sector in partnership with the Adelaide City Council.

The RMMA delivers a range of marketing, advocacy, governance and strategic management services to improve short and medium term economic outcomes, and enhance the long-term sustainability of the Rundle Mall precinct.

Governed by a Board of Directors representing retail, property, business and Local Government, the RMMA Board meets monthly to improve and promote the Rundle Mall precinct. The RMMA Board is currently focused on activating the early evening economy within the Rundle Mall precinct and tourist precinct designation. The RMMA is managed by a General Manager and a small team of marketing, events and promotions specialists.

The Board of Management of the Rundle Mall Management Authority

Peter Joy - Chairperson

Peter brings a wealth of marketing and retail experience to the position, including starting up Adelaide advertising agency Jamshop, which boasts clients such as Mitsubishi Motors Australia, Harbour Town, OTR, Maggie Beer Products, SAHMRI and SA Water.

Lord Mayor Martin Haese

Martin Haese was elected Lord Mayor in November 2014. Martin was the founder and owner of the successful Youthworks retail clothing chain, which had its first store in Regent Arcade. He also co-founded the Entrepreneurs’ Organisation in South Australia and has served on a number of boards, including the Adelaide Convention Bureau, Property Council of Australia’s Mainstreets Committee and the South Australian Youth Arts Board. Martin was the General Manager of the RMMA from 2010 to 2013, having also served previously as a Board Member from 2008 to 2009. For the past 10 years, Martin has also been the Director and CEO of Retail IQ, which he founded in 2005 to provide strategic retail advisory and education services for corporate and government clients.

Kate Gould

Kate is a social media entrepreneur, a consultant to festivals, events, universities and the government sector, and she also sits the Board of Adelaide Crows Football Club. As a former Director of the Adelaide Festival and Telstra Businesswoman of the year, there is no doubt that Kate’s appointment will bring energy and excitement to the Rundle Mall precinct.

Rob McKay

After spending more than 15 years working outside of South Australia in various leadership and retail marketing roles. Rob is currently General Manager Retail for Beaumont Tiles, Australia’s largest tile and bathroomware retailer with over 100 stores across Australia based in it’s National Support Office in Adelaide. Before Beaumont Tiles, Rob was Chief Executive Officer of Australian Retail Franchise Group (the parent company of Wendy's) the 200 plus store franchise system retailing ice cream, shakes and hotdogs across Australia and New Zealand.

Bruce Rippin - Deputy Chairperson

Bruce has extensive experience in the property development and business management areas having held a number of senior level management roles with high profile companies in the property sector. He is currently the Director of Urban Directions (Aust) Pty Ltd which specialises in providing development and strategic planning advice, project management and feasibility analysis expertise to public and private sector clients in respect to major urban development projects.

Councillor Natasha Malani

Natasha Malani has served on Adelaide City Council since 2010 as an Area Councillor and as Deputy Lord Mayor between January 2014 and January 2015. She has also represented the Council on the Capital City Committee, the Adelaide Convention Bureau Board, the SA Motor Sports Board and the Premier’s Taxi Council. Natasha manages her own consultancy called ‘Access India’, supporting Australian companies to develop market entry strategies into India. Prior to this she was the General Manager of the Australia India Business Council, former President of the Australia India Business Council (SA Chapter) and former Board Member of the Council for International Trade (SA).

David Cooke

David has the unique skillset of being an internationally qualified Urban Designer, a registered Architect and an accredited Planner. In 2014 David was awarded a prestigious scholarship to attend the University of California, Berkeley in their intensive Masters of Urban Design Program. David completed this course as the top student and has now returned to Adelaide to apply the knowledge and experienced gained recently in California, coupled with his fifteen years of professional experience within Australia, to address the urban renewal challenges that face Australian cities.

Deborah Miller

Deborah is a professional company director after a 30 year executive career. Deborah has held a number of senior financial controller and company secretarial roles, including 5+ years she was a partner in an accounting firm. She was CEO of a national technology based company that bought together leadership, strategic thinking and risk. Deborah is the founder and Chair of Acuere, a business which helps companies increase sales revenue through sales & marketing strategy, implementation of sales methodologies and technology.

The Staff of the Rundle Mall Management Authority

amanda-grocockAmanda Grocock - General Manager

Amanda is the youngest and first female General Manager of the Rundle Mall Management Authority.
Amanda brings a wealth of experience and detailed knowledge of the precinct's 'Unfold Rundle Mall' brand having launched it in May 2015.

Johanna Williams - Marketing Manager

Johanna manages the Marketing functions within the RMMA and has extensive experience in the retail industry, including positions as a Senior Marketing Manager for The Queen Vitoria Building and The Strand in Sydney, Castle Towers Shopping Centre, Westfield in South Australia and New South Wales and Burnside Village Shopping Centre.

abby-feltrinAbby Feltrin - Digital Coordinator

Abby coordinates Rundle Mall’s website, online campaigns and social media strategy. Abby also assists with marketing campaigns and UNFOLD Magazine.


jude-mulconrayJudith Mulconray – Concessions Coordinator

Judith coordinates all bookings and permits for Concession spaces in Rundle Mall. To increase your sales and customer base please contact Judith.


nyssa-lambertNyssa Lambert - Marketing Coordinator

Nyssa is a Marketing Coordinator at Rundle Mall Management Authority. Nyssa supports Johanna in managing the precincts marketing campaign and events calendar.



Rundle Mall Security

Our goal is to provide you and your team with a safe and secure trading environment. Our friendly security team can be contacted on 0402 703 006 during the following hours: Monday to Thursday: 9am – 7.15pm; Fridays: 9am – 9:30pm; Saturdays: 9am – 6pm; Sundays: 11am – 5:30pm.

Kate Fuss - Business Relationship Manager

Kate is responsible for liaising with stakeholders and property owners in regards to operational matters and managing the day to day services of the Rundle Mall Precinct. She also oversees the implementation of activities in the Precinct including Promotions, Concessions and Events.

tania-depalmaTania De Palma - Promotions Coordinator

Tania coordinates all bookings for product launches, charity events and public awareness programs, with discounted rates available for businesses operating within Rundle Mall.

Teall Palmer - Executive Assistant

Teall provides executive support to the General Manager and RMMA Board, as well as managing the office’s accounts and administrative processes. For all of your general enquiries regarding Rundle Mall please contact Teall on 8203 7200.

Lydia Tyrie - Administration Assistant

Lydia manages vehicle permits for Rundle Mall and will often be the first point of contact when dealing with the Rundle Mall Management Authority. For all of your general enquiries regarding Rundle Mall please contact Lydia on 8203 7200.

tamara-nicoleTamara Nicole - Rundle Mall Stylist

Tamara is the Rundle Mall Stylist and consults from the Rundle Mall Styling Lounge in James Place. Contact Tamara on 0402 849 703 today to see how she can assist you.